by J.M. Lacey | Oct 27, 2024 | Marketing
When Hurricane Helene hit our area in September 2024, not only did we face physical challenges — loss of power, Internet, and communications; unsafe travel; flooding — there were psychological and emotional challenges due to the trauma and shock of what everyone was...
by J.M. Lacey | Sep 23, 2024 | Productivity
When I originally wrote this article, I had been coming out of COVID. Because I was extremely fatigued, and ill, I had to restrict myself to what I could reasonably handle. Such as cooking lots of soup. A LOT of soup. Since I had limited energy, I could not spend much...
by J.M. Lacey | Sep 1, 2024 | Marketing
One of my favorite series of novels is, “All Creatures Great and Small,” by James Herriott (aka James Alfred (“Alf) Wight), the Yorkshire veterinarian who, in the 1930s and beyond helped shed light on the challenges and joys of the veterinary practice. Not only is...
by J.M. Lacey | Aug 18, 2024 | Communication tactics
Accountants, physicians, investment advisors, attorneys and other professionals benefit from a brand story Are you an accountant? A physician? An investment advisor? An attorney? These professionals and others benefit from sharing their brand story, though it...
by J.M. Lacey | Aug 9, 2024 | Writing
When I originally wrote this article for my “Writer Authentic” e-newsletter subscribers (July 2023), I was nearly two weeks into my bout with COVID-19. To say this halted everything I do in my life is an understatement. And for any of you who have,...
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