by J.M. Lacey | Dec 26, 2023 | Marketing
Everyone and everything has a story, whether real or imagined. When it comes to your organization, you have more stories within your business and programs than you realize. Sometimes it takes some standing back to see it, other times, it takes someone on the outside...
by J.M. Lacey | Dec 19, 2023 | Writing
What do you consider is your best writing skill? Are you great at creative writing? Maybe you prefer the approach of content writing? Or hands down, you are a straightforward business writer? Can you be all three? I ask because lately I’ve seen a lot of companies...
by J.M. Lacey | Dec 12, 2023 | Communication tactics
Many years ago, when I was a reporter in a small town, it was rumored a large corporation was buying a mill that had recently closed and laid off everyone. Hundreds. It was the only employer in town, and about three generations of residents had worked there over the...
by J.M. Lacey | Dec 5, 2023 | Writing
Write with everyday language, be succinct and clear, and get to the point. When it comes to your writing, whether it is creative or business, we can tell people a lot without saying too much. One way we keep our writing simple is by using everyday language. I love my...
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