How to keep your newsletter out of the junk pile

How to keep your newsletter out of the junk pile

This morning I went through all four of my email accounts (admit it — some of you have more!) and spent quite a bit of time deleting the conglomeration of junk. I won’t say how long it took me, but enough time for my husband to finish coating the cabinets. I had also...
Should you use AI tools to write your brand story?

Should you use AI tools to write your brand story?

Back when I was in elementary school (there is no need to do the math), I always looked forward to English class (go figure). One of the many exercises we were given was when our teacher shared a photograph, an image, or wrote a phrase on the blackboard that we then...